BG Services, INC.

BG Services is a BG products and equipment distributor located in Missouri. They serve the Missouri and Southern Illinois areas by providing quality automotive additives, lubricants, and more. They offer the best in vehicle maintenance equipment and services.

The Challenge

BG Services needed to be able to share and educate their clients (and prospective clients) about their products and services utilizing social media and the web. They had a dormant Facebook page with a mere 38 fans and no website.

Our Approach

Starting with Facebook, we helped build a local audience and increased the number of fans. Through daily posting and engagement, we exponentially increased the number of fans and interactions on the page.

Next, we designed the website. We created a homepage with appealing videos and clearly defined sections. Colors were chosen using BG Products logos and branding. To ensure the best visibility, we created a clean high-contrast style that is easy to read and navigate.

In order to ensure ease of navigation, we added two-levels of navigation, with an upper navigation bar with drop down sub-menus.